Category Archives: Amazon inventory
There are hundreds of Amazon sellers the world over that suffer revenue retarding problems associated directly with inventory control and management. More often than not, these issues are the products of inexperience in the part of new sellers per se or the application of certain extremely bold or unthought-of strategies that backfire.
To stay in the safer side of things, here are four tried, tested and infallible ways to make the process of managing Amazon Inventory more productive and profitable…
Market research on new products you wish to introduce –
This is the first step to maintaining a healthy inventory in Amazon. If your listing contains traffic generating products, your inventory will experience healthy movements as well. This will prevent issues like shelved and forgotten stock, that otherwise mop a significant portion of revenues very silently.
Be careful of the amount of warehouse space you engage –
This applies to all top marketplaces be it jet.com, Walmart, eBay or any others for that matter. If you have engaged significant amount of warehouse space with your inventory, you will have to pay out more for stock that will not generate profits on an immediate basis. Therefore, maintaining smaller stock that can be refilled on a regular basis is advisable.
Always approach real time inventory integration –
Amazon warehouse management can get tricky especially when you are an FBA subscriber. In simple words, when you subscribe to FBA you lose control over your stock to a significant extent which can lead you to lose track of the inflow and outflow of the same especially when returns are made. If however, you invest in real time inventory integration through dependable sources; this problem can be addressed right away.
Demand prediction and complete integration with supply chain source –
lastly, being in tune with the supply chain source while paying ample attention to demand prediction can help you maintain streamlined profit generating inventory.
Only the online vendors will really understand the true pain of managing inventory. It’s easier said than done! Handling so many products and orders together, the hassle is immeasurable—even more, if the sellers have multiple sales channel.
However, difficult it is, not impossible. All you need is to be a bit smart and calculative in your decisions.
Here’s how to induct yourself into the esteem league of successful online sellers—here’s how to master the art of inventory management on Amazon, eBay.
Signup to multi-channel e-commerce solution
It’s a must today, recommended by every expert. Bank on the third-party Amazon and eBay selling software solution. Integrate all your stores together, and handle the backend of your business, including inventory management (in real-time), from a centralized platform. The likes of ChannelSale offer seamless integration between marketplaces, webstores and comparison search engines that pack a host of features and facilities.
Limit the number of your storefronts
Sure the more storefronts you have, the higher will be the return. However, this doesn’t mean that you go crazy by opening your stores on every marketplace and multiple websites. Instead of this, take time to understand which platforms will give you higher return (sales and revenue); scarp the low-converting platforms and stick to the ones that assure more profit. Cutting back on the number of storefronts will save you from quite a bit of inventory management hassle.
Yes, you don’t want to hire full-time employees; you’re a lone wolf, we get it. But you can sure outsource help; hire freelancers for selected period. Good news is that today, few of the top e-commerce solution also offers managed services, helping sellers, resellers and agencies with all the backend tasks, including eBay and Amazon inventory management. Pick the right e-commerce solution and bank on its managed services.
These are three simple ways to handle inventories like a complete pro. Good luck!
As a mean of marketing, Facebook is much more than just about creating a fan page, aiming for more “likes” and blindly pushing your products to everyone. If you’re smart enough, there exist a host of ways and features on this giant social media platform that can boost your Amazon sales—easily and quickly and, that, without burning a hole in your pocket of paid advertisements.
How to be “smart enough”?
Here are 5 ways you can leverage on Facebook to easily increase your Amazon sales-
Create a Facebook page (duh!)
Of course, this is a go-to Facebook marketing way— you create a Facebook fan page. However, there’s much more to it than just setting up a page. So many small and big businesses, even after spending heaps on advertisement, are still struggling with poor conversion. They are not strategic enough. You need to be engaging; you need to understand the ‘pulse’ of your target audience- understand their needs and requirements and then promote your products accordingly.
Bank on Facebook Groups
In recent times, Facebook Group is getting all the attention from the small businesses that it truly deserves. Much more intimate as opposed to Facebook fan page, Groups can be more engaging that always ensures better conversion rate. To that, Facebook itself have introduced a host of features in Groups that makes selling much easier and direct. Just search and join all the relevant Facebook groups and push for your Amazon products thoughtfully.
Approach your niche influencer
Influence marketing, if did the right way, can boost your Amazon sales easily. All you need to do is find your niche influencer (could be a personal account or fan page) and convince them to promote your products. Of course you need to be considerate of a host of factors to ensure the ROI is good; like influencers’ reach, reputation, engagement rate, and pricing.
Use ‘Instant Articles’ to blog
For Amazon sellers – and online vendors as a whole – blogging should be an important part of overall marketing strategy. Facebook’s ‘Instant Article’ feature can be used to write long-form of relevant posts to engage and convert your target audience. It is very cost-effective, and if hit all the chords correctly, these instant articles – that loads much quicker as opposed to tradition blogs – can significantly boost your Amazon sales.
These are 4 ways you can use Facebook to reach your target audience and covert them into buying customers easily.
Make time for Facebook marketing
Of course, aside having a winning strategy, you need to have time for them in the first place. So it is best to rely on third-party Amazon seller software. Today, there exist many top e-commerce software solutions that make product listing, Amazon inventory management and order fulfillment much easier and quicker. Look around and sign up to one of them; cut back your time (and stress) from those little, manual and less-important activities and focus more on marketing.
Resources may be the gift of God, but technology is the gift of ‘Man’. This is perhaps the reason why imperfections can always be expected to be a part and parcel of it. E commerce vendors who are usually in the lookout for the perfect software solutions to make their tasks in Amazon a one click affair, should also be well versed with this undeniable truth. These are the days when aspects of managing business in Amazon like listing and inventory control are seldom approached without the assistance of the right tools and software solutions.
Most of these impactful gifts of modern science work wonderfully in minimizing the task of the users to bare minimum while at the same time, reducing the risk of errors to literal extinction. Vendors with moderate to very large inventories are the fist to benefit from the same. However, to believe that Amazon inventory or other operational solutions will be complete in every sense of the term can be a little too much to expect. More often than not, even the most feature laden solutions that sport highest compatibility with the respective business can fall a little short in terms of fringe benefits.
Not being careful while choosing the softwares thus, can lead to serious unhappiness in the part of the users once the softwares are installed. Beginners charged with an enthusiasm rush are usually seen to make such errors. Nevertheless, when the shortcomings are experienced, things need to be sorted out as soon as possible. There are 2 probable solutions that can cater to this issue… one is to pack add-ons to the existing Amazon selling software and bridge the gaps and the next one is to change the solution altogether.
Each of these solutions have their pros and cons in terms of investments, time spent in redoing the process and kick starting the procedure all over again. It is necessary to weigh the advantages before any step is taken.
Improper management of inventory in Amazon has taken a toll in the growth and profits of many businesses. If you wish to prosper as an e commerce vendor in Amazon, you will be better off focusing the greater part of your attention in managing your Amazon inventory like it is your only lifeline in turbulent waters. As many vendors may have already experienced, Amazon does not entertain inventory goof-ups and is usually not very forgiving if buyers are affected by it.
Say for example, your stock depletes when you are least attentive while the product still shows as available in your listing and buyers place orders for the same which only will have to get cancelled later. In an unfortunate event as this, you may have to face the wrath of the platform in the form of warnings or even an eventual suspension. In very simple words, these are situations which are best when avoided. And when it comes to avoiding inventory issues, the best option you could rely upon is error free automation which can be achieved with the help of high quality softwares.
By now, it is amply clear to all Amazon vendors that performing in the platform without the assistance of Amazon listing or Amazon inventory softwares can be nothing short of a gross mistake. The true advantage of these softwares lie in the fact that they ensure complete and careful automation of the entirety of the inventory management process that helps keeping the concerned merchants abreast with the immediate updates that they need to focus in.
Basically, all that vendors are required to do is find high quality software from dependable providers, have it uploaded with perfection and get going. However, it will benefit to know that there is only so much that softwares can do. After being informed about the necessary changes that need to be made, you will have to pull up your socks and actually do something about it.