Category Archives: Sell on Walmart marketplace
So last night you made a big sale. And even though we’re just 10 days into this month, you’ve already achieved your monthly revenue goal. Kudos!!
Sadly, as clichéd as the saying is, it’s quite true—if the path ahead looks too bright, open your eyes. This is to say, if your online business is making continuous high revenue, expect a downturn (remember business cycle?)
You’ve already optimized your sales and profit, going beyond that is not possible, until something dramatic happens. And sustaining your business on the same level for long is difficult. A decline in your sales is imminent. If you’re not careful here to handle the situation very well, you might even hit a rock bottom in your business.
Whether you sell on Walmart marketplace, Amazon, eBay or any other platform, here are 3 signs that you’re about to hit a rock bottom-
You don’t know what your competitors are up to
Doing a competitive analysis on a regular basis is very important. Knowing what the top rivals are up to, the kind of marketing campaigns they are running and if they have changed their overall business approach as of late—these information helps you stay competitive in the market by adjusting your own strategies.
You don’t have a reliable e-commerce solution provider by your side
Today, signing up to ecommerce software solution is nothing short of essential. More so, if you’re selling on multiple platforms and have a very competitive niche. So, if you’re doing it all alone – handling everything manually – you’re about to see a big dip in your revenue.
Look around carefully and sign up to an e-commerce solution right away. With their user-friendly, centralized platform that offers seamless Walmart, Jet.com API integration and sync-up between various marketplaces and webstores, they will significantly ease up your life and increase your efficiency.
You haven’t changed your pricing strategy in a very long
When pricing your products, a lot goes into it than just prioritizing your own desired profit margin. Among a host of other factors that needs to be considered is the current market trend. And just like market trends change often—so should your pricing strategies. So if you’re continuing with the same price of your products through seasons – offering no discounts – chances are you might see a dip in your revenue soon.
These are the three signs for flourishing online sellers that they are about to hit a rock bottom. If you sell on Walmart marketplace or any other platform, and see any of these signs, open your eyes and make some quick changes to save yourself from declining revenue.
Whether in Walmart.com or any other e commerce marketplace for that matter, no seller in his / her right mind would want to lose visibility and ranking to factors that could otherwise have been addressed without much difficulty. However, there have been occasions when certain sellers in Walmart online marketplace have done their bit to invite the wrath of the platform thereby losing their visibility to nothing more than sheer silliness.
Here are 3 such common occasions that many have come face to face with while managing their presence in this upcoming online shopping destination…
- You may have added that additional shipping charge at the time of checkout – There are 3 words for this mistake… ‘Don’t be greedy’ when you sell on Walmart marketplace. Many sellers often find themselves tempted to add that little extra shipping charge at the time of checkout, mainly for the sake of recovering the lowest price smack. The smart ones often lose their visibility immediately after Walmart.com smells out the act.
- Your list price in Amazon has dropped by a cent – This is usually not a deliberate stunt in the part of the sellers mainly because prices in Amazon keep changing automatically often by the minute. If sellers are unaware of the price drop and Walmart.com picks a hint of it, there is every possibility that the seller will lose visibility.
For selling entities that have carried out proper multichannel integrations like Walmart – Amazon / Shopify Google Shopping integration etc. are likely to remain at a safe distance from hassles as such.
- You have introduced luxury super brands at super prices – Thirdly, unintelligent product introductions can often lead to sure shot invisibility. Say for example, high street brands at high street prices don’t usually sell in Walmart.com. If you have introduced products that have not even earned a single view from prospective buyers, you can be rest assured that your listing will become wallpaper in no time at all.