Walmart online marketplace is far from beating Amazon in the world of ecommerce, but it is an established fact that 3P sellers are absolutely in love with this new platform of sale. In fact, some have even admitted that including Walmart.com in their multichannel endeavors or switching over completely to this marketplace has been one of the best decisions they have taken for the betterment of their overall growth and revenue enhancement.
Following are 4 reasons why Walmart marketplace Vs Amazon debate usually rests in favor of the former…
Walmart online marketplace is far from the maddening crowd – Amazon is crowded. Being seen even in the fifth page of search results can get extremely trying for sellers especially those that are inexperienced or small. Walmart.com on the other hand is very relaxed in terms of 3P seller count in the platform. Considering the fact that only the cream of the lot can get inducted into the marketplace, the competition is likely to remain low for a long time in the foreseeable future.
Selling structure as well as fees and commissions are comprehensive – Unlike Amazon, Walmart.com is not a complex web of incomprehensive fees and commission structures. This makes the process of staying in tune with profits and productivity easy for sellers in this marketplace.
The route to buy box is simple and approachable – Entities that sell on eBay and Amazon know how tough it could be to win a spot in the respective Buy Boxes in the marketplace. In Walmart, things are as easy as maintaining lowest prices and minimizing shipping costs to scratch.
Integration is easy and affordable – Lastly, integrating with Walmart.com and commencing operations is very easy and affordable for all 3P sellers. This is mostly because the platform has partnered with some of the top ecommerce solution developers that offer readymade integration solutions to speed up the process of setup and go live.
eBay as a top performing marketplace, accommodates almost all kinds of sellers irrespective of their sizes, levels of experience or types of businesses that they may possess. At the moment, eBay sellers have the option of either selling as individual hobby sellers or sell through stores of their own. More often than not, this decision depends upon the levels of inventory that the sellers have under their umbrella. For sellers with very few products in their list, it is always best to opt for individual selling. For those who have medium to large inventories, it is always advisable to sell on eBay though well designed stores.
While sellers with really large inventories are seen to make the most of the store options, it is the ones in the middle (that is those with medium level inventories) that are seen to be stuck while deciding between individual selling and selling through stores. It is true that operating through stores has its own share of advantages. Nevertheless, this fact can never be ignored that the rules for owners of eBay stores are more stringent than otherwise. From established fee structure to set up, from commission to payments, everything calls for utmost attention at all times.
In short, errors, flaws and issues in operations can lead to serious concerns in the form of losing customers and resultant profits. This is a risk that medium level sellers can seldom take. In order to start efforts with a balanced approach, it is imperative that the sellers evaluate the pros and cons of the methods that they choose for selling in this platform. Secondly, at all times, it is imperative to power the endeavor with eBay selling softwares that is assured to go a very long way in establishing operational ease through automation of the processes.
This applies to vital and non negotiable aspects like listing, all encompassing inventory control, order completion support, pricing assistance as well as shielding from errors. These advantages will eventually ensure that any mode of selling embraced by the mid level sellers would bring in equal benefits.
Owning an eBay store has not been a cakewalk for serious eBay sellers. There was a time when merely the store presence could assure traffic and profits. But all thanks to the ever changing nature of eBay, at this very moment, things have gone way over above and beyond the basics. In simple words, your eBay store needs to possess that sparkle to attract the attention of the target buyers who may be conducting search for similar products in the marketplace. Of late, if your store has not managed to grow as expect nor has it been able to get the desired traffic or conversions, it may be time to pull up your socks and work towards giving the same a well deserved face lift.
It all starts with running a meticulous eye through the appearance of your store from A to Z. From custom pages to keywords, from promotional pages to images, everything needs to be checked for discovering scope for improvement. You can always take a sneak peek at the stores of your competitors and see what is making them sell on eBay with considerable success and dazzle among the purchase motivated crowd. Being motivated by worthy ideas is always good but copying it bit to bit is seldom entertained. Maintaining ingenuity is imperative while designing or redesigning your store and there are no two ways about it.
The next tip to improving your store presence in eBay is to initiate the process of integration. An integrated eBay store is proven to be ahead in terms of competition compared to those that are not integrated or partially integrated. Usage of eBay selling softwares to power essential operative aspects of selling in this marketplace can be a lifesaving decision. For sellers who are not confident about handling the process on their own must seek professional assistance which is available affordably from authentic e commerce solution developers.